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Video That Much Better: Screencasting

by Vickie on July 9, 2010

Here’s the next installment in the series Video THAT Much Better. If you’ve been doing videos for a while now, this video encourages you to consider changing things up a bit and try screencasting. Screencasting is simply recording the actions that happen on your screen and creating a movie out of it. It’s a great way to demonstrate your software product or how to navigate your website. I use Screenflow from telestream.net for my screencasting videos.

If you have an online website or computer-based training that you would like made into a video resource, please email me or leave a comment below.

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Community Manager: Your Liaison to the Digital Domain

It's a Catch-22. You need more business, so you want to market through social media, but doing it yourself will take a lot of time to learn; and then you'll have to manage your online profiles. Yet taking the time to learn social media marketing takes you away from your business, which you can't afford to do.

That's where a Community Manager comes in. Based on how widespread you want your online presence to be, VSP will develop a winning strategy that includes Facebook, LinkedIn, Twitter, blogging, video, email and mobile marketing to take your business from "ho-hum" to "hallelujah!" As ambassadors for your brand, we act as your liaison to the digital community, engaging with customers as well as prospects to increase awareness of your products and services.

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